About this webinar

Please note: Due to the spread of COVID-19, this webinar has been postponed until a later date. We will keep you update on any developments. 

The patient journey has evolved, unfolding largely over digital channels today. Modern conveniences like reviews sites and online scheduling tools have replaced traditional, analog methods of finding, choosing, and booking an appointment with a physician. Hospitals and health systems are forced to adapt — or risk losing patients to competing organizations and more nimble private practices.

Please join Noel Coleman, chief revenue officer at Doctor.com for a deep dive into the consumer trends that are shaping the future of healthcare. He will share key insights and best practices for hospitals based on behavioral data revealed in our 2020 patient trends survey.

In this webinar you’ll learn:

• How the modern-day patient “shops” for healthcare
• The most influential third-party sites during a patient’s decision-making process
• Why the “death” of the referral is imminent as well as what it means for your organization and physicians
• How to bolster your hospital–brand reputation to convert more patients