TELEMEDICINE IN PHARMA
Understanding telemedicine’s effect on pharma
Telemedicine has transformed patients’ relationships with physicians — while having a lasting impact on pharma as well. See how the industry can leverage this new age of telemedicine to both improve patient access to care and strengthen their loyalty to pharmaceutical brands.
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Patients largely agree that telemedicine will impact their access to healthcare. Life sciences brands have an unprecedented opportunity to deploy ‘digital point‑of‑care’ strategies to reach both patients and providers in the minutes before they connect online.
— Josh Kramon, VP of Life Sciences, Doctor.com