AdEnhance™ is the first and only service for healthcare advertisers that unlocks the power of Google AdWords® Seller Ratings. As a powerful complement to Doctor.com’s ReviewHub™ device, AdEnhance™ enables your existing AdWords campaign to display online review rating stars in your ads. According to Google, ad campaigns with Seller Ratings have an 17% higher click-thru rate than conventional ads.
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Real patient reviews from your Doctor.com ReviewHub™ generate distinctive, star-based rating in your AdWords campaign. Reviews are then published by Google. Up to 17% better CTR.
Automated Sitelinks and Callout Extensions increase your ad real estate by 20%.
Unique tracking number for ROI measurement and call recording.
Location Extensions (to your VERFIED Google Business listing), connects your ad to Google Maps.
Your online reviews are collected by Doctor.com’s ReviewHub™ device. Once you achieve at least 30 reviews, and a composite rating of 3.5 stars or higher, your account is eligible for Seller Ratings.
Reviews are recognized by Google, and Seller Ratings are automatically enabled to your AdWords account — review stars plus review count automatically appear on ALL your active AdWords campaigns. As you earn more reviews, your review count and star ratings improve, further enhancing your ad campaign performance.
Features |
Benefits |
| Bigger, bolder AdWords Campaigns | Your ad gets 33% more space at no extra cost! AdEnhance™ handles advanced AdWords features like Site Extensions, Location Extensions, Call Extensions, Structured Snippet Extensions and more. |
| Real patient reviews published by Google | Google publishes live patient reviews from your ReviewHub™ device, with a 5-star snapshot of your success right on the search results page. |
| Higher CTR | Make your ad distinctive with maximum visual appeal. Google Seller Ratings stars can boost your AdWords click-thru rates by 17%. |
| Track Performance | Monitor the effectiveness of Seller Ratings with Google’s free ad extension reports. |
| Save Money | Boost the cost effectiveness of your ad by increasing the click-thru rate, potentially lowering the pay per click. |
